Trailblazing Together: The Future of Humans with AI Agents Arrives in Melbourne
That’s a wrap on Agentforce World Tour Melbourne! With 9 breakout sessions, featuring 8 dynamic customer speakers from Parkable, Intrepid, Urban Rest, South East Water, Xero, HESTA, Funlab and...
View ArticleElevator Pitch: What is it? 10 Standout Examples
An elevator pitch, also known as an elevator speech, is a concise summary of you and your product or service. It’s a prime opportunity to capture attention and convey the unique value of your big idea...
View ArticleContent Strategy: What is it, & How to Create One?
A content strategy is a roadmap to producing and distributing valuable content that attracts, engages, and converts your target audience. A well-crafted content strategy ensures every piece of...
View ArticleSales Invoices: What You Need to Know to Get Paid On Time
Sales invoices might seem inconsequential in the bustling day-to-day of your business, but they’re key to keeping things running smoothly. Not only does a well-crafted sales invoice keep track of...
View ArticleA Small Step for the CIO, a Giant Leap for the Business
CIOs face two major challenges in business — finding and keeping skilled employees and using IT as a strategic asset to assist business goals — here is how to solve them. The challenges of a CIO The...
View Article3 Tips to Help Your Marketing Team Become B2B Opportunity Experts
What defines success in B2B marketing? Sure, you need to engage the right people with the right content, and you have to align with sales teams and work toward closing deals. Timing is crucial. You...
View ArticleOur 2025 Retail Predictions: Unified Commerce and AI Agents Will Help...
What’s next for the retail industry? In 2025, we think shopping will be less about transactions and more about boosting your engagement with shoppers. In fact, 28% of shoppers say the primary reason...
View ArticleWant to Improve Your Marketing Problem Solving? Think Like an Engineer.
By now marketers know they need to use AI to engage with customers in real time. However using AI is not only marketers’ biggest focus — it’s also their biggest headache. This is because marketers are...
View Article5 Ways Agentforce Can Elevate Your Marketing Strategy
Building meaningful relationships with customers isn’t just a goal – it’s a necessity. Customers expect brands to know them, understand their needs, and provide seamless, connected experiences across...
View Article3 Practical Marketing Cloud Engagement Tips for Better Customer Relationships
If all of our marketing expectations became reality, it might look something like this: AI working efficiently, connecting with customers where and when they prefer to engage, or taking the tedious...
View Article9 Ways AI and Agents Can Save Marketers Time, Money — and Grief
Do you have a to-do list of pesky tasks lingering over you? We’re talking about the ones that must be done to execute a campaign: gathering and analyzing data, creating catchy email subject lines,...
View ArticleAgentforce World Tour Sydney 2025 Is Coming – Here’s What To Expect
The future of business is coming to Sydney, and it’s time to power up with Agentforce. With over 140 exciting sessions, hear how agents are revolutionising businesses and network with thousands of...
View ArticleHow Data Management Transforms Customer Service into a Revenue Driver
Think customer service is just a cost centre? Think again. With data management and activation, every interaction with your customers is a value-adding opportunity. Customer service has long been...
View ArticleAgentforce World Tour Sydney: 5 sessions if you don’t know where to start
All eyes are on Agentforce World Tour Sydney and we can’t wait to see you there! If you’re a business that wants to transform the way you work, unlock trapped value and increase both efficiency and...
View ArticleHow to Use Data Activation to Improve Sales Performance
In today’s crowded marketplace, standing out is harder than ever. But unified, actionable data and Agentforce are giving savvy sales teams a competitive edge, improving sales performance and helping...
View ArticleThe Ultimate Agenda: How to navigate Agentforce World Tour Sydney
Agentforce World Tour Sydney is coming and we are here to help you navigate and pick the sessions suited to you. There is so much to choose from – 140 expert-led sessions, demos, workshops,...
View ArticleAgentforce World Tour Sydney: What If Your Workforce Had No Limits?
Agentforce World Tour Sydney proved to be a game-changer for businesses looking to harness the full potential of AI-driven solutions.One question set the tone for the entire event – What if? And...
View ArticleFront Office 2.0: Unlocking Service and Efficiency with AI
The pressure on C-suite leaders to deliver on the potential of AI is matched only by the development of the technology itself. The tolerance for experimentation is over, and the expectation that...
View ArticleHow Agentforce Is Transforming Sales — For Salesforce
Driving productivity through seller and agent collaboration, Agentforce frees reps up to focus on what truly matters: selling smarter, scaling faster and driving business growth. In the fast-paced...
View ArticleThe Growing Importance Of Process Automation
Businesses need every available edge to succeed and thrive in increasingly competitive markets. You need your top minds tackling your important problems rather than wading through mundane tasks. This...
View Article